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Whittaker’s x Flox collaboration

X January 14, 2021

This sweet collaboration brings together two leaders in New Zealand artistry, Whittaker’s and Flox. In chocolate and stencil respectively, both push their skills to the edge of possibility, whilst also sharing the same values, including caring for the environment. So, when Whittaker’s approached Flox, there was no hesitation. Imagine what they could achieve together.

Taking influence from the Whittaker’s website, Flox designed a beautiful piece which brings together components of cocoa pods, cocoa plants, NZ fauna and ties them into her own artistic style to inform her final piece. Her artwork features Kōtuku (White Herons) which are symbols of respect, reverence and trust to signify the Whittaker’s brand reputation and trust. The kōtuku also holds special meaning for Flox which she expressed of what the partnership means to her. She has combined two herons in her final artwork as a representation of the Whittaker’s x Flox collaboration.

Whittaker’s Dark Chocolate was melted down and poured into a circular mould which also housed a hand cut Flox silicone stencil.  As final decoration, the design was accentuated using edible gold spray to add that final Whittaker’s touch.

Created at Haus of Flox in Auckland, scroll down to see the final reveal, behind-the-scenes shots, and exclusive concept art.

Watch the video to see the final creation

View the behind the scenes gallery  

View the concept designs and creation process

 

 

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My Story

As an aerosol and stencil artist with a fine art degree, Flox has been making her mark on the inner cityscape of Auckland since 2003.

Her trademark native birds, ferns and flowers are a celebration of Aotearoa’s environmental taonga. Using distinctly vibrant and confident colour on a scale combined with delicacy they have magically transformed grey walls into vibrant depictions of the natural world.

Flox swiftly expanded her practice into prints, publications, murals, graphic design, live painting, projects and workshops for both schools and the wider public. She has been involved in numerous collaborations, charity work and both group and solo exhibitions.

Her accessible narratives have broadened the appeal and shaped her into one of New Zealand’s most recognised contemporary artists.

In recent years Flox has focused on refining new ideas, exploring other cultures and pushing her own artistic boundaries. This resulted in a three-month Artist Residency in Taiwan and a journey to Udaipur in India, to expand her international audiences.

Seen everywhere from Berlin, Hong Kong, New York, Taiwan, India and the US, Flox continues spreading her wings and making her presence felt across public spaces and homes worldwide.

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Flox Portrait